In the words of the artists:
VombatCombat joined the project with a pleasure. Poster art entails the right to think big and bold. We love it! With the poster we wish to show that Finnish women are strong and independent, full of sisu, that is perseverance.
The captain demonstrates that Finland welcomes refugees with love and open arms. Spring is a time for light and love– it is a magical season not only in Finland. Light is enchanting/miraculous after a long and dark winter.
Surely travel posters can’t simply remain a cry from the past?
Absolutely not. We live in a completely visual world where the picture is stronger than ever. That’s why the following question hit us: How would contemporary artists depict Finland of today?
We could not let that thought go, so since 2016 we continuously arrange international travel poster contests and we’ve also asked specific graphic designers and artists to create new Finnish travel posters for us.
So now Finland once again attracts travellers with glamour and cries of joy from paradise.
With the help of the travel poster!
