Finnish Travel Poster of the year 2020, 4th place!
I designed this poster with Photoshop. When I’ve visited Helsinki for a few times, an attractive building always grab my attention when I walk by. The days of Helsinki were always very fulfilling and delicious.
In my poster I wanted to include some humour. So I drew a perch – your national fish in Finland – which tries to eat Helsinki.
Surely travel posters can’t simply remain a cry from the past?
Absolutely not. We live in a completely visual world where the picture is stronger than ever. That’s why the following question hit us: How would contemporary artists depict Finland of today?
We could not let that thought go, so since 2016 we annually arrange an international travel poster contest for different regions in Finland, and we’ve also asked specific graphic designers and artists to create new Finnish travel posters for us.
So now Finland once again attracts travellers with glamour and cries of joy from paradise. With the help of the travel poster!
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